The other thing I'd like to say is that, for we "baby boomers" who have been in sales for many years, a lot of the rules/guidelines/accepted practices for blogging and social networking are counter-intuitive for how we were trained. We were trained to be promoters, to "pitch" our products, to maintain a professional (distanced) relationship with our customer, and to throw as much ---- on the wall to see what sticks. So, now we need to incorporate blogging and social networking into our "marketing" but that requires an entirely new skill set - one that requires us to be much less obvious and more subtle, and one that doesn't yield the quick and direct responses or results to which we are accustomed.

So, as the "boomer" generation becomes more actively involved in this internet world, you "young un's" may need to cut us a little slack as we learn the ropes.